CHINA ENTERPRISE
As Hong Kong serves as a strategic super-connector between Mainland China and global markets, MEMO PLUS PR offers tailored public relations, cross-border marketing, and strategic communications solutions to empower China Enterprises looking to establish a strong presence in Hong Kong and expand internationally.
Leveraging our deep local market insights, extensive media network, and expertise in corporate social responsibility (CSR) and IP branding, we seamlessly translate corporate values into authentic local stories. From localized brand positioning and creative cross-platform activations to high-impact community outreach and government/NGO liaison, MEMO+ equips Mainland brands with the cultural resonance and strategic visibility needed to thrive in Hong Kong’s dynamic business landscape.
China Power International Development Limited
Demonstrating that energy enterprises are built on warmth as well as power, China Power International Development Limited (China Power) partnered with MEMO+ to execute a meaningful community CSR activation—the "China Power Caring Visit Action" at Yan Oi Tong Woo Chung District Elderly Centre in Tuen Mun.
Led by China Power Vice Presidents Mr. Lin Jie and Ms. Yang Xi, a team of 26 dedicated corporate volunteers joined Yan Oi Tong Board Chairman Mr. Ching Chun-wah and CEO Mr. Chiu Man-kin to connect warmly with 70 local seniors.
Meitu
For top-tier Chinese photo-editing and tech pioneer Meitu (美圖秀秀), MEMO+ managed a cross-regional creative campaign for the launch of MEMO Magazine (七十二度) in collaboration with Meitu’s popular SelfieCity (潮自拍) app.
The campaign, titled "72 Degrees • Different Angles", celebrated the diverse, unsung heroes driving Hong Kong society. MEMO+ rallied over 20 prominent Hong Kong celebrities and public figures to capture their unique stories and professional roles using the SelfieCity application, turning digital tech into a warm, human-centric storytelling medium.
Doubendou Soy Milk
To support Doubendou Soy Milk one of Mainland China’s leading plant-based beverage brands under Dali Foods Group, in expanding its market reach into Hong Kong, MEMO+ engineered a comprehensive public relations and brand positioning strategy tailored to local consumer preferences.
By identifying Hong Kong’s growing demand for healthy, high-quality, and modern nutrition options, MEMO+ orchestrated targeted media outreach and influencer engagements to elevate Doubendou’s brand awareness. Through localized messaging and strategic product placement, we successfully established Doubendou as a trusted daily lifestyle choice among Hong Kong consumers, seamless bridging Mainland manufacturing excellence with Hong Kong's health-conscious culture.